AI Cabin Crew: Qatar Airways Launches Sama 2.0

Step into the future of air travel as Qatar Airways introduces Sama 2.0, the groundbreaking human-like AI cabin crew. This innovative creation is set to revolutionize the passenger experience, combining cutting-edge technology with personalized service. Discover how this marvel of artificial intelligence is set to redefine the aviation industry.

AI Cabin Crew
Image Credit: QatarAirways

Qatar Airways Launches Sama 2.0: The World’s First Human-Like AI Cabin Crew

Introducing Sama 2.0: The Next Evolution in Air Travel

Unveiling the World’s First Human-Like AI Cabin Crew

Qatar Airways has made aviation history with the introduction of Sama 2.0, the world’s first human-like AI cabin crew. Set to debut at the Dubai World Trade Centre’s annual exhibition, Sama 2.0 represents a groundbreaking leap forward in passenger service and interaction. This innovative creation combines cutting-edge artificial intelligence technology with the warmth and familiarity of human interaction, promising to revolutionize the way travelers experience air travel.

Experience the Future of Flying at Dubai’s Arabian Travel Market

During the Arabian Travel Market held at the Dubai World Trade Centre, visitors will have the unique opportunity to meet and interact with Sama 2.0 at the Qatar Airways pavilion in Hall No.2. This interactive experience will showcase the capabilities of Sama 2.0 in real-time, allowing guests to engage with the AI cabin crew and discover the future of air travel firsthand. From answering questions to providing personalized recommendations, Sama 2.0 will demonstrate its ability to enhance the passenger experience and redefine the standards of in-flight service

Interacting with Sama 2.0: Personalized Service Redefined

Engage with AI-Powered Assistance at Qatar Airways Pavilion

At the Qatar Airways pavilion in Hall No.2 of the Dubai World Trade Centre, visitors will have the opportunity to engage with Sama 2.0, the pioneering AI cabin crew. Sama 2.0 will be on hand to interact with guests, providing personalized assistance and answering inquiries related to travel, destinations, and airline services. Through natural language processing and advanced AI algorithms, Sama 2.0 will offer tailored recommendations and support, ensuring a seamless and memorable experience for visitors.

Virtual Interactions via QVerse and Qatar Airways App

Beyond the confines of the exhibition hall, passengers of Qatar Airways can also experience the convenience of interacting with Sama 2.0 virtually. Through the airline’s immersive digital platform, QVerse, or via the Qatar Airways mobile app, customers can access Sama 2.0’s services from anywhere, at any time. Whether seeking travel advice, flight information, or assistance with bookings, passengers can rely on Sama 2.0 to deliver personalized and responsive support, enhancing the overall travel experience.

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The Rise of Humanoid Robots: From Sophia to Sama 2.0

A Brief History of Sophia: The World’s First Robot Citizen

Sophia, the humanoid robot developed by Hanson Robotics, gained international fame when Saudi Arabia granted her citizenship in 2017. With her advanced artificial intelligence and lifelike appearance, Sophia captured the world’s attention, sparking conversations about the future of robotics and AI ethics. As the first robot to receive citizenship, Sophia blazed a trail for future advancements in humanoid technology, paving the way for innovations like Sama 2.0.

Qatar Airways’ Sama 2.0: Advancements in AI Technology

Building upon the legacy of Sophia, Qatar Airways has introduced Sama 2.0, the next evolution in AI-powered aviation assistance. Sama 2.0 represents a significant leap forward in artificial intelligence technology, combining sophisticated algorithms with human-like interactions to deliver unparalleled passenger service. With its ability to engage with travelers, provide real-time assistance, and enhance the overall flying experience, Sama 2.0 showcases the latest advancements in AI technology and its potential to transform the aviation industry.


In the age of technological innovation, Qatar Airways stands at the forefront with the introduction of Sama 2.0, heralding a new era in air travel. Seamlessly blending human-like interactions with artificial intelligence, Sama 2.0 promises to elevate passenger experiences to unprecedented heights. As we embrace the future of aviation, let us embark on this journey together with Qatar Airways and Sama 2.0.


Q1. What is Sama 2.0?

  • A1. Sama 2.0 is the world’s first human-like AI cabin crew introduced by Qatar Airways, designed to interact with passengers and provide personalized assistance.

Q2. Where can I meet Sama 2.0?

  • A2. Visitors can meet and engage with Sama 2.0 at the Qatar Airways pavilion in Hall No.2 of the Dubai World Trade Centre during the Arabian Travel Market.

Q3. How can I interact with Sama 2.0 virtually?

  • A3. Customers can virtually interact with Sama 2.0 through Qatar Airways’ immersive digital platform, QVerse, or via the airline’s mobile app.

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